PEUGEOT e-LEGEND CONCEPT Car — Powered by Houndify
SoundHound Inc.’s Houndify platform powers the voice AI assistant in the new PEUGEOT e-LEGEND CONCEPT Car
The partnership between Honda Motor Company and SoundHound Inc. recently reached a new milestone with the introduction of Honda’s in-car voice assistant—powered by Houndify. The integration of the voice assistant into the new Honda e electric car in Europe and Japan and select Honda Jazz models in Europe will give drivers a whole new level of convenience and efficiency. The in-car assistant supports five major European languages and Japanese, and offers a conversational interface that allows the driver to access cloud-based services like navigation, music, local search, weather, restaurant search, and much more, all hands-free.
The Honda Jazz is one of Honda’s most popular cars and is widely available in Europe now. The Honda e is the first electric vehicle launched by Honda in Europe and Japan and represents the next step towards their vision for 100% of European sales to be electrified by 2025. Honda’s voice assistant is available as a service on all Honda e and select Honda Jazz models in French, German, Spanish, Italian, English, and Japanese. The Honda e is the first fully electric vehicle to feature Houndify’s voice AI.
In an article in Insurance Edge, Tom Gardner, senior vice president, Honda Motor Europe commented, “Today’s customer expects their vehicle to connect seamlessly with their wider life. Honda’s development of next-generation connectivity can clearly be seen with the launch of features such as the Honda Personal Assistant and My Honda+. We are committed to widening the availability of these features to meet the expectations of our customer.”
Through the power of Houndify’s independent voice AI platform, drivers and passengers can ask Honda’s voice assistant even the most complex questions like:
Houndify’s ability to remember context also allows for quick follow-up questions like:
The natural language interface can proactively prompt for the next step, like directions to the destination:
Deep navigation integration allows drivers to further the experience by asking questions like:
Conversations with Honda e and Honda Jazz are more natural thanks to Houndify’s proprietary Speech-to-Meaning® and Deep Meaning Understanding™ technologies that enable the voice assistant to understand context, such as the user’s location or previous queries, eliminating the need to repeat information.
The introduction of the voice assistant in Honda e in Europe and Japan and select Honda Jazz cars in Europe is the next step in a long-standing partnership. SoundHound Inc. and Honda Motor Company first announced their partnership in October 2018 and premiered their collaboration at the 2019 Tokyo Motor show, where they demonstrated Honda’s in-car voice assistant to positive reviews.
Developers interested in exploring Houndify’s independent voice AI platform can visit Houndify.com to learn more and register for a free account.
Features, such as edge and cloud technology, multiple-language capabilities, and voice commerce, are moving in-car voice experiences from step-by-step commands to conversational experiences that are frictionless and helpful to users, while offering auto OEMs more opportunities to expand into the world of e-commerce and voice payments—delivering real revenue and Return On Investment (ROI).
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Voice assistants are increasingly the preferred method for users to search, ask questions, and complete tasks efficiently, quickly, conveniently, and hands-free. In 2020 alone, 45% of internet users searched via voice, according to We Are Social. Even before voice assistants became ubiquitous, the auto industry recognized voice AI as a way to deliver safer, smarter, more natural, and — most importantly — hands-free in-car experiences.
In-car voice assistants have become more than just a way to pull up music and navigation, hands-free. They are becoming the standard for exceptional driving experiences by offering functionalities that are defining the future of the auto industry. As car manufacturers seek to differentiate themselves in a market increasingly saturated with the latest technological advancements, they’ll need to distinguish themselves with voice AI that surpasses user expectations and needs.
In-car voice assistants were one of the first applications of voice AI outside of smart speakers for the home. Leading car manufacturers looking to make driving safer and more enjoyable immediately saw the benefit of investing in custom voice assistants. Those that implemented early are delivering branded, hands-free experiences for their customers that include fast, easy, safe, and hands-free access to navigation, entertainment, information, cabin controls, communication, and more via voice AI technology.