How Pandora Used Voice AI to Create a Frictionless Music Experience
Pandora users find easy, laid back, and highly-personalized music experiences with Pandora Voice Mode powered by the Houndify Voice AI platform.
We are truly honored and excited to announce that the SoundHound App is a 2020 Webby winner in the Apps, Mobile, and Voice Productivity (Voice) category. As an added bonus, we share the spotlight with our partner, Pandora as they also won a Webby in the Best Branded Voice Experience category for Voice Mode, which is powered by Houndify.
This is the second year that SoundHound Inc. has been nominated and won a Webby for its SoundHound music discovery and play app. Last year, the app won the 2019 Webby in the Apps, Mobile, and Voice: Music category as well as the People’s Choice Award in the same category.
The app is available for free and can be downloaded via SoundHound.com.
This is the first year that two of our partners have been nominated. Our partner, Mercedes-Benz, has been named an honoree in the Apps, Mobile, and Voice: Best Branded Voice Experience category for its MBUX infotainment system, also powered by Houndify.
The 2020 Webby Winners represent the organizations and individuals using digital technologies to uplift communities, and keep them entertained, inspired, and connected. As a Webby winner, our work was first singled out as one of the five best in the world in its category (it’s among the top 10% of all work entered) and then chosen as the number one entrant among the top 5 nominees. This year marks the 24th anniversary of the Webby Awards, considered the internet’s highest honor.
The International Academy of Digital Arts & Sciences choose the SoundHound App as the winner in the Productivity (Voice) category recognizing voice-enabled devices and apps that promote personal-and-workplace productivity, from schedules and workflows, to exercise trackers, list makers, etc., via voice interaction. With over 2.5 million votes, this year’s winners represent those using the Internet to inspire, connect, and respond to community needs.
The Academy also selected our partner, Pandora, as the winner in the Best Branded Voice Experience category honoring voice-enabled apps and devices created on behalf of a brand that offers the most-superior user experience in terms of overall usability and functionality. Pandora’s voice mode is powered by Houndify’s independent Voice AI platform. Developers interested in exploring the Houndify platform can visit Houndify.com to learn more and register for a free trial.
Pandora’s Voice Mode—Powered by Houndify
Along with our partners, Pandora and Mercedes-Benz, SoundHound Inc. is dedicated to providing the best voice user experiences available. We believe every brand should have a voice. As the leading innovator of conversational technologies, we’re trusted by top brands around the globe. Houndify, our independent Voice AI platform, with 70,000+ users, allows brands to create custom voice assistants that deliver results with unprecedented speed and accuracy.
Our mission is to enable humans to interact with the things around them in the same way we interact with each other: by speaking naturally. We’re making that a reality through our SoundHound music discovery app and Hound voice assistant and through our strategic partnerships with brands like Mercedes-Benz, Hyundai, Deutsche Telekom, and Pandora. Today, our customized voice AI solutions allow people to talk to phones, cars, smart speakers, mobile apps, coffee machines, and every other part of the emerging ‘voice-first’ world. Learn more at SoundHound.com.
For manufacturers and brands across industries, the imperative to provide a voice user interface is understood. What isn’t as clear is how to get there. Challenges, such as cost, time to market, and aligning to overall business goals, are some of the reasons many companies continue to “wait and see.”
Features, such as edge and cloud technology, multiple-language capabilities, and voice commerce, are moving in-car voice experiences from step-by-step commands to conversational experiences that are frictionless and helpful to users, while offering auto OEMs more opportunities to expand into the world of e-commerce and voice payments—delivering real revenue and Return On Investment (ROI).
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Voice assistants are increasingly the preferred method for users to search, ask questions, and complete tasks efficiently, quickly, conveniently, and hands-free. In 2020 alone, 45% of internet users searched via voice, according to We Are Social. Even before voice assistants became ubiquitous, the auto industry recognized voice AI as a way to deliver safer, smarter, more natural, and — most importantly — hands-free in-car experiences.
In-car voice assistants have become more than just a way to pull up music and navigation, hands-free. They are becoming the standard for exceptional driving experiences by offering functionalities that are defining the future of the auto industry. As car manufacturers seek to differentiate themselves in a market increasingly saturated with the latest technological advancements, they’ll need to distinguish themselves with voice AI that surpasses user expectations and needs.