RESEARCH REPORT

The New Driver of Restaurant Customer Satisfaction: Innovation

We sometimes make assumptions about what consumers want in their dining or takeout experience, often assuming that customers’ wants and needs are essentially static.

Especially in the new era of takeout and delivery with food ordering in a moment of flux, what new behaviors are consumers adopting?

That’s why SoundHound’s latest consumer study takes a deep dive behind the vocal (and mostly obvious) wants of regular restaurant customers.

Here’s what you’ll find in our new research report:

• The top restaurant features that customers stated they like — and those they didn’t state outwardly (but our research shows drives satisfaction).
• The changing role of technology and innovation at restaurants and consumers’ surprising attitudes toward it.
• Why 68% of those who were initially uncomfortable using a voice assistant at a drive-thru would be comfortable if it sped up the ordering process.

Your customers’ attitudes are changing as we speak. Make sure you know what’s on their minds. Get in early, shape your own plan of action, and lead the charge in this exciting new era of restaurant experience.