Waffle House And Its Nearly 2,000 Locations Sign up With Olo for Digital Ordering

Waffle House’s move to online ordering and payments represents a major win for Olo, which since it started out in 2005 has signed more than 600 restaurant brands running 87,000 active locations in what has become a hotly contested business for payments processors. Recognizing the need for capital as it confronts a wide array of payments companies, the company went public early in 2021in a move that raised more than $650 million. In one of its most recent technology thrusts, Olo agreed to offer voice-ordering technology based on artificial intelligence. The technology comes from Santa Clara, Calif.-Soundhound AI Inc.